About Our College Planning Franchise

Our Low-Investment Franchise Helps High School Students Find Their Future

Since 1997, Class 101 has helped thousands of high school students get into the best colleges for the best price. We believe every high school student should have a positive college experience and that families should, and can, pay less out of their own pockets for college. Millions of high school students enroll as college freshmen each fall. Too often, they miss out on tens of thousands of dollars of scholarship and grant money, and they end up unhappy and unsatisfied with their college experience.

Class 101 Fills A Need Not Met by the Current High School Counseling System

The typical high school counseling experience is rushed and impersonal. A Public Agenda report, funded by the Bill & Melinda Gates Foundation, found that 48 percent of respondents felt that their school counselor treated them like “just another face in the crowd.” In fact, if a student is able to get individual time with a counselor to focus on the college process, it is often less than 45 minutes throughout the entire time they are enrolled in high school. Class 101 offers a much-needed solution, working one-on-one with students and giving each of them 30-50 hours of individual planning time.

Our franchisees invest in kids by giving them the tools they need to succeed in the next chapter of their life.

The Average Class 101 Student Earns More Than $160,000 In Scholarships

The average Class 101 student applies to 7 schools and earns $160,000 in scholarships and financial aid, while the typical high school student gets accepted into just two or three schools and earns $20,000 in scholarships and aid. Our students also improve their ACT scores by 3 points after working with a Class 101 professional. The return is enormous; schools are much more willing to grant scholarship funds to kids with outstanding ACT scores, solid GPAs, well-written essays, and resumes that help them stand out from the crowd.

“The secret most parents don’t understand is that there is a school for every student, and there are many schools that have money to give out,” Tom says. “Eighty percent of the students who go to college pick the wrong school or miss out on large amounts of scholarships they could easily get if they just understood the process better and had more substantial guidance earlier. We founded Class 101 to address the issue.”

With college costs rising at a rate of 6% above the rate of inflation (long-term), the time invested in hiring a Class 101 counselor offers an incredibly attractive ROI. The typical transfer rate for college freshmen is 30% or so, but Class 101 students transfer less than 5% of the time. Why? Because we work one-on-one with students to ensure they have laid the groundwork to ensure a successful college career.